Client Briefs
Definition: A brief is a document or a request outlining what needs to be produced - the requirements. Types Formal - Based on a scheduled meeting between the client and the producer. Client outlines what they want for the product. Written documentation is provided for the meeting setting out the rules and regulations to be followed. The meeting allows detail to be looked at and follow up meetings to be arranged. This can also be done by Video conferencing. Informal - The client will discuss their requirements during a telephone call. There will be no documentation provided with the client and the producer coming to a verbal agreement about the product to be produced. Negotiated - The client and producer work together to develop a brief for the project and digital media product. Discussions take place where the various aims and objectives are agreed before anything is formally written down. Contractual - The brief is outlined within a contract of Em...